About Us
Work with experienced
trademark attorneys
14 years of experience and 2000+ trademarks managed
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MILESTONES
Trusted by clients in over 20 countries around the globe
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Trademarks
Managed
Federal trademark registration provides a number of unique benefits. A federal registration allows you to stop others from using or registering a similar trademark in any U.S. state, even if you only sell in a few states. It gives you access to the federal court and a right to sue infringers. A registration can also help stop importation of counterfeit goods into the U.S. Finally, a trademark registration can be very helpful in policing your brand on online platforms like Amazon, Facebook, Instagram, and others. These companies regularly take down infringing content at the request of the owner of a registered trademark.
A trademark can’t be a generic word that everyone in your industry needs. You can’t stop your competitors from using the English language to describe their products and services. The best trademarks are entirely made up words (like Exxon for gas stations or Xerox for photocopiers). However, businesses frequently like to adopt trademarks that are suggestive of what they do or sell (for example, COFFEEMATE for coffee creamer).
If you purchased a Basic package, your attorney will respond to any administrative issues that can be fixed with clarifying amendments to the application.
We charge $350 in government fees per class of goods or services for every trademark application. This is regardless of whether we file using the TEAS STANDARD option ($350 in government fees) or the TEAS PLUS option ($250 in government fees). The USPTO only offers the reduced fees because the TEAS PLUS application requires significantly more information and allows its trademark examiners to process the application more quickly. The same application filed using TEAS STANDARD requires approximately 30 minutes less attorney time than the same application filed using the less expensive TEAS PLUS option. The lower filing fee for the TEAS PLUS application only comes at the expense of more private attorney processing time. Therefore, we do not pass on the TEAS PLUS discount where we file using that method and always charge $350 per class.
TEAS PLUS applications are 50% less likely to receive a trademark rejection, though. Thus, we try to file using TEAS PLUS where it is possible. Having an attorney spend additional time on the preparation of a TEAS PLUS application is beneficial to our clients because it reduces the time delay that rejections present and the additional legal fees required to address a rejection should one be issued